I Amsterdam Card Review – Is It Worth The Money?
If you visit Amsterdam and you have a full list of exciting things, places and more that you want to try you’re going to want to save money where you can. The IAmsterdam card is an amazing way to save money while still doing everything you want and more.
The IAmsterdam card is something we plan to get every time we visit Amsterdam in the future and we’re going to tell you why. If you’ve not heard of IAmsterdam, visit the IAmsterdam website to learn more and of course, get your own!
iAmsterdam Card: The Ultimate Guide for Visitors

How To Use The iAmsterdam Card?
The iAmsterdam Card is a convenient all-in-one pass that gives visitors access to top attractions, museums, and unlimited public transport in Amsterdam. To use the card, follow these simple steps:
- Purchase & Activate – Buy the card online or at a designated sales point, then activate it by scanning at your first use.
- Tap for Entry – Use the card at partner attractions and museums for free entry or discounts.
- Use for Transport – Tap in and out when using public transport, just like a regular OV-chipkaart.
- Enjoy Additional Perks – Get discounts on bike rentals, canal cruises, and select restaurants.
iAmsterdam Card for Public Transport
One of the biggest advantages of the iAmsterdam Card is its inclusion of unlimited public transport. Here’s what you need to know:
- Included Transport: Free access to all GVB-operated trams, buses, and metros within Amsterdam (excludes trains and regional buses like those to Keukenhof and Zaanse Schans).
- How to Use: Simply tap the card when entering and exiting transport stations or vehicles.
- Not Included: Airport trains (NS) and intercity transport.
- Best Use Tip: Use the GVB travel planner to maximize your routes and explore the city efficiently.
The one thing we love about the iAmsterdam card is that you can get literally everywhere with it. If you’re planning on visiting the Amsterdam Foodhallen, you can use your card to get there!
iAmsterdam Card Prices
The iAmsterdam Card is available in different durations, allowing flexibility based on your visit length. Below are the standard prices:
- 24-hour card – €60
- 48-hour card – €85
- 72-hour card – €100
- 96-hour card – €115
- 120-hour card – €125
These prices provide great value for those planning to visit multiple attractions and use public transport frequently. Prices are correct at time of posting however, prices are subject to change so it’s always important to look on the iAmsterdam website just in case.
Where to Buy iAmsterdam Card
You can purchase the iAmsterdam Card through multiple channels:
- Online: Available on the official iAmsterdam website, with a digital version for convenience.
- Airport & Train Stations: Purchase at Amsterdam Schiphol Airport and major train stations.
- Tourist Information Centres: Available at I Amsterdam Store (Centraal Station) and other tourist hubs.
- Hotels & Select Attractions: Some hotels and tourist offices also sell the card.
iAmsterdam Card: What Do You Get? Museums and Tours
The iAmsterdam Card grants free entry to over 70 attractions and museums in Amsterdam. Some of the top inclusions are:
- Rijksmuseum – Explore Dutch masterpieces, including Rembrandt’s The Night Watch.
- Van Gogh Museum – Admire works by the legendary painter (requires pre-booking).
- Stedelijk Museum – A must-visit for contemporary art lovers.
- Moco Museum – Featuring street art and works from Banksy.
- Amsterdam Museum – Learn about the city’s rich history.
- ARTIS Zoo – Great for families and nature enthusiasts.
- Canal Cruises – Enjoy a free one-hour cruise through Amsterdam’s historic waterways.
- Bike Rental Discounts – Get up to 25% off bike rentals.
- Discounts at Restaurants & Shops – Save on dining and souvenirs.
Is Heineken Experience Included in iAmsterdam Card?
No, the Heineken Experience is not included in the iAmsterdam Card. However, cardholders can still receive a discount on entry tickets when purchased separately. If you’re interested in beer-related attractions, the card does offer free access to the Brouwerij ‘t IJ Brewery and discounts on other brewery tours.
iAmsterdam Card Review
We think the Iamsterdam card is perfect for tourists who are spending time in Amsterdam, if you stay for more than two days it’s totally worth it and something you should consider getting. You get into a ton of museums for free, our favourites being the Tulip Museum which is a true hidden gem in Amsterdam.
The iAmsterdam Card is a great option for travellers looking to explore Amsterdam efficiently while saving money on attractions and transport. Whether you’re an art lover, a history enthusiast, or just want to experience the city’s vibrant culture, the card offers excellent value. Be sure to plan your itinerary in advance to make the most of your card’s benefits!